Item Details

The Kabbalah Centre and Spirituality of the Self

Issue: Vol 10 No. 1 (2019)

Journal: International Journal for the Study of New Religions

Subject Areas: Religious Studies

DOI: 10.1558/ijsnr.38593

Abstract:

The Kabbalah Centre is an international organization founded in the 1960sby Philip Berg in the USA. Initially founded as a group for the study ofOrthodox Judaism, through marketing strategies and de-traditionalisation,Kabbalah has been transformed, universalized, and presented as a series of"spiritual tools" for self-improvement by Berg and his successors. Throughthe Centre, religious seekers can adapt Kabbalistic elements to their personalspiritual journey, consume Kabbalistic products like Kabbalistic candles andincense or the Red String bracelets (The Kabbalah Centre, "The KabbalahOnline Store") and participate in Kabbalistic events, workshops, and seminarsonline ("Kabbalah University"). This article explores the ways in whichthe Centre aims to provide its members with a fully-equipped world of religiousexperiences, offering a form of consumable religion tailored to the selffocusedlifestyle of the postmodern seeker.

Author: Nicole Bauer

View Full Text

References :

Altglas, Véronique. 2011. “Yoga and Kabbalah as World Religions? A Comparative Perspective on Globalization of Religious Resources.” In Kabbalah and Contemporary Spiritual Revival, edited by Boaz Huss, 233–250. Beer-Sheva: Ben-Gurion University of the Negev Press.

———. 2014. From Yoga to Kabbalah: Religious Exoticism and the Logics of Bricolage. Oxford: Oxford University Press.https://doi.org/10.1093/acprof:oso/9780199997626.001.0001

Bauer, Nicole M. 2014. “Zwischen Tradition und Transformation – kabbalistische Vorstellungen und Praktiken in der religiösen Gegenwartskultur.” Zeitschrift für Anomalistik 14 (2/3): 224–247.

———. 2017. Kabbala und religiöse Identität: Eine religionswissenschaftliche Analyse des deutschsprachigen. Kabbalah Centre, Bielefeld: Transcript.https://doi.org/10.14361/9783839436998

Berg, Karen. 2005. God Wears Lipstick: Kabbalah for Women. New York: Research Centre of Kabbalah.

Berg, Yehuda. 2000. The Holy Zohar. The Book of Avraham, a Book of Healing & Protection. Edited by Press of The Kabbalah Centre. Tel Aviv, New York: Press of The Kabbalah Centre.

———. 2003a. Die Macht der Kabbalah: Von den Geheimnissen des Universums und der Bedeutung unserer Leben. Munich: Goldmann Verlag.

———. 2003b. The 72 Names of God: Technology for the Soul. Los Angeles, CA: Kabbalah Centre.

———. 2006. The Kabbalah Book of Sex & other Mysteries of the Universe. Los Angeles, CA: Kabbalah Publishing.

———. 2008. Kabbalah on the Sabbath. New York: Kabbalah Centre.

———. 2011. Kabbalah on Sex: Make Love, Make Light. New York: Kabbalah Publishing.

Berg, Yehuda and Kabbalah Centre International. 2007. Kabbalah on Love. New York: Kabbalah Centre.

Dan, Joseph. 2007. Die Kabbala: Eine kleine Einführung. Reclams Universal-Bibliothek Nr. 18451. Stuttgart: Reclam.

Dawson, Andrew. 2011. Consuming the Self. New Spirituality as ‘Mystified Consumption.’” Social Compass 58(3): 309–315. https://doi.org/10.1177/0037768611412137

Einstein, Mara. 2008. Brands of Faith: Marketing Religion in a Commercial Age. London: Routledge. https://doi.org/10.4324/9780203938874

Emling, Sebastian and Katja Rakow. 2014. Moderne religiöse Erlebniswelten in den USA: Have fun and prepare to believe! Berlin: Reimer.

Fishkoff, Sue. 2005 [2003]. The Rebbe’s Army: Inside the World of Chabad-Lubavitch. New York: Schocken Books.

Giller, Pinchas. 2011. Kabbalah: A Guide for the Perplexed. London: Continuum.

Heelas, Paul. 1996. The New Age Movement. The Celebration of the Self and the Sacralization of Modernity. Cambridge, MA: Blackwell Publishers.

———. 1999. “De-Traditionalisation of Religion and Self: The New Age and Postmodernity.” In Postmodernity, Sociology and Religion, Kieran Flanagan and Peter C. Jupp, 64–82. London: Macmillan Press. https://doi.org/10.1007/978-1-349-25060-8_5

Heelas, Paul and Linda Woodhead. 2005. The Spiritual Revolution: Religion and Spirituality in the Modern World. Malden, MA: Blackwell.

Huss, Boaz. 2005. “All You Need is LAV. Madonna and Postmodern Kabbalah.” The Jewish Quarterly Review 95(4): 611–624. https://doi.org/10.1353/jqr.2005.0077

———. 2007. “The New Age of Kabbalah: Contemporary Kabbalah, The New Age and Postmodern Spirituality.” Journal of Modern Jewish Studies 6(2): 107–125. https://doi.org/10.1080/14725880701423014

Illouz, Eva. 2009. Die Errettung der modernen Seele. Frankfurt am Main: Suhrkamp.

Kabbalah Centre, The. “About Us.” https://www.kabbalah.com/about-kabbalah-centre. Accessed September 28, 2019.

“The Kabbalah Online Store.” https://store-us.kabbalah.com/. Accessed September 28, 2019.

“The Purpose of Kabbalah University.” https://kabbalah.com/en/online-courses/4807-kabbalah-for-today/5783-the-purpose-of-kabbalah-university. Accessed September 28, 2019.

“The Kabbalah Centre Homepage.” https://kabbalah.com/en. Accessed September 28, 2019.

“Morocco Energy Tour.” https://kabbalah.com/en/events/energy-tours/2019/morocco. Accessed September 28, 2019.

“Lesson 1.” https://kabbalah.com/en/online-courses/3189-power-of-kabbalah-level-one. Accessed September 28, 2019.

“I just kept scanning the Zohar until the bombing ended.” 5 July 2012. http://www.zohar.com/blog/%E2%80%9Ci-just-kept-scanning-zohar-until-bombing-ended%E2%80%9D. Accessed September 28, 2019.

Laitman, Michael. 2011. Die verborgene Weisheit der Kabbala. Bielefeld: Kamphausen.

Lerner, Michael. 1995 [1994]. Jewish Renewal: A Path to Healing and Transformation. New York: HarperPerennial.

Meir, Jonatan. 2013. “The Beginnings of Kabbalah in America: The Unpublished Manuscripts of R. Levi Isaac Krakovsky.” Aries 13(2): 237–268. https://doi.org/10.1163/15700593-13130204

Myers, Jody E. 2007a. “Berg, Philip (Gruberger 1929).” In Encyclopaedia Judaica: Ba - Blo. Vol. 3, edited by Fred Skolnik and Michael Berenbaum. 2nd ed. 22 vols, 417–418. Detroit: Macmillan Reference USA in association with the Keter Pub. House.

———. 2007b. Kabbalah and the Spiritual Quest: The Kabbalah Centre in America. Westport, CT: Praeger.

———. 2008. “The Kabbalah Centre and Contemporary Spirituality.” Religion Compass 2(3): 409–420. https://doi.org/10.1111/j.1749-8171.2008.00074.x

Prohl, Inken, and Katja Rakow. 2008. “Transformationen buddhistisch inspirierter Vorstellungen und Praktiken: Eine empirische Studie im Raum Berlin.” formierte Buddhismen 1: 3–27.

Rakow, Katja. 2015. Therapeutische Kultur und Sprachpraktiken als Medium der Subjektbildung: Das Thema Heilungin Diskurs und Praxis der Lakewood Church in Texas, USA. In Somatisierung des Religiösen: Empirische Studien zum rezenten religiösen Heilungs- und Therapiemarkt, edited by Gritt Klinkhammer and Eva Tolksdorf, 49–96. Bremen: Universität Bremen.

Rindfleish, Jennifer. 2005. “Consuming the Self: New Age Spirituality as ‘Social Product’ in Consumer Society.” Consumption, Markets and Culture 8(4): 343–360. https://doi.org/10.1080/10253860500241930

Rose, Nikolas. 1999. Governing the Soul: The Shaping of the Private Self. London; New York: Free Association Books.

———. 2010. Inventing our Selves. Psychology, Power, and Personhood. Revised. Cambridge: Cambridge University Press

Sigler, D. 2006. “‘Sigmund Freud, Analyze This’: How Madonna Situates ‘Die Another Day’ Beyond the Pleasure Principle.” Studies in Popular Culture, 29(1): 77–97.

The Kabbalah Centre International, ed. 2011. Shabbat Songs. 4th ed. Los Angeles.

Wood, Matthew. 2016. Possession, Power and the New Age: Ambiguities of Authority in Neoliberal Societies. New York: Taylor & Francis.