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The Beatles and their Audiences

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The Beatles' lives and work continue to delight fans and influence musicians half a century since their heyday. Yet their contribution to contemporary culture and their relationship to social change remain controversial topics in need of reappraisal. This two volume collection brings together two dozen leading scholars of the Beatles to examine their origins, output and legacy. Interdisciplinary in its approach and international is its outlook, Understanding The Beatles showcases the latest research by historians, art historians, musicologists, geographers, sociologists and cultural critics bringing new perspectives on The Beatles and their milieu which will interest academic and fans alike. Volume One, The Beatles in Context: Politics, Identify, Culture, explores the relationship between The Beatles and their times. It situates them in the changing class, gender and ethnic dynamics of postwar Britain, considers them as Liverpudlians and Orientalists, and compares them to contemporaries from Bob Dylan to Charles Manson. Volume Two, The Beatles and Their Audiences: Creativity, Reception, Interpretation focuses on the production, consumption and interpretation of The Beatles. Their creativity in the studio is considered alongside how they were managed, marketed and appreciated by multiple audiences from the 1960s to the present. Chapters on research and teaching The Beatles assess the current state of the field.

Published: Mar 1, 2022


Section Chapter Authors
Editor's Introduction
The Beatles and their Audiences: Creativity, Reception, Interpretation James McGrath
The Creative Process of the Beatles Revisited Yrjo Heinonen
Double-tracked vocals, multitrack arrangements: the Beatles and re-recording Oliver Julien
John Lennon and Yoko Ono's Bed-in, in Cultural Context Martha Bari
If I Needed Someone: A Reappraisal of Brian Epstein as Entrepreneur Richard Coopey
The Beatles Book: Marketing and Image-Making Mike Kirkup
The Beatles Through Fans' Eyes Richard Mills
Let It Be? Exploring The Beatles' Grey Market, 1970-1995 Holly Tessler
The Beatles and Digital Media Stephanie Fremaux
The Beatles and Biography James McGrath, Marcus Collins
Teaching The Beatles Mike Brocken, Marcus Collins, Cliff Eisen