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Book: Genre Relations

Chapter: Getting going with genre

DOI: 10.1558/equinox.22039


This chapter defines genres as configurations of meaning, with the final goal of mapping cultures as systems of genre. The project is considered to depend on multimodal discourse analysis, since genres are typically realized through more than one modality of communication. The chapter presents two multimodal texts and conclude that that spelling and punctuation will mature ‘naturally’ in writing, just like pronunciation does for spoken language.

Chapter Contributors

  • JR Martin ( - book-auth-148) 'University of Sydney'
  • David Rose ( - book-auth-149) 'University of Sydney'